You’re reading this post signifies how blogs are part of our everyday lives. We have so much on our minds 24×7 that even after consuming a lot of content, we still remain unsatisfied. And, we continually go through more content hoping to quench the thirst of curiosity to no avail. The blog is one such medium most people opt to get information. No matter what topic you want to explore, you will always find blog posts on the internet. There are no restrictions on topics to write about in blogging, so you are surely going to get a great deal of knowledge.
Agreed, not every blog post will be worth your time, but either way, you’ll learn what to seek and what to avoid. This was a short glimpse of what a blog is about. Now, let’s get into the details.
Advantages of A Blog
Writing blogs is not everyone’s cup of tea, but it is not rocket science either. With a couple of skills, you can enter the world of blogging. So, with this, let’s take a look at its advantages.
1. A medium of expression
Have you ever been at the peak of your creativity, where you are sure that what you have to offer will be of greater value, but, you don’t know what to do about it? How about trying blogging? Writing blogs will help you to share your creative side with people all around the globe. Considering you can write about almost anything, you surely are going to get like-minded people who will enjoy your content. The blogs act as a medium of expression to leverage your creative side.
2. Easy to get started
If you think about it, the setup for blogging is quite simple. You need valuable and engaging content, and websites, or other similar mediums to post. And, you are good to go. Little technical knowledge is enough for you to start and maintain blog posts. You must be really passionate about what you have to offer through your blogs. This is a sure way of knowing that your blog posts will be successful. If you don’t know what you are sharing, and why you are doing it, there’s no way your audience will know. You can check the best blog hosting services to host your blogs.
3. Easy to maintain
Things get outdated, so do blogs. We live in a constantly changing world where we needed to stay updated. The blogs need to be updated too as it becomes irrelevant over time. It must be ensured that the content keeps up with the changing time and what’s a better way than updating them on regular basis. Easily, you can update your blogs posts or keep on adding new posts. The statistics say that more than half of the traffic you get in the current month is to the posts that were published previously, proving the importance of updating. In simple words, blogging allows keeping the content relevant conveniently.
4. Engages with the audience
The blog posts let the readers post their comments related to the topic. These comments can include genuine questions of the readers or constructive feedback, or sometimes it can be rude comments too. In any case, the audience gets to interact with content through comments. It is important to engage the readers with blog posts as it will make them regular visitors. And, Google is more likely to show your blog posts in search results when they are active through comments and shares, eventually bringing more traffic.
5. Offers a lot of options
There are millions of blog posts on various topics to choose from. If you don’t get what you are looking for in a blog post, you still have the option to go through the remaining similar posts. In this way, at least, you will never run out of options. And, if you think what you found is not enough or can be improved in any way, you can start your own blogs.
6. Build a brand
With the help of a blog, you can easily build a brand. You don’t have to use your blog just for sharing your ideas. You can also promote your brand in the blog posts. Just make sure to always share content that will interest your users. Targeting the right audience is the key to building a successful brand identity from your blogs. That’s why almost any website, even though their primary focus is not specifically blogging, always includes a blog section.
Disadvantages of A Blog
Right from personal blogs to company blogs, they provide immense benefits. But since nothing can be fool-proof, so are blogs. Here are some disadvantages of blogs.
1. Stays forever
Since through blog posts, you make your writing available to the world, you have to be careful about what you are contributing to the internet. Oftentimes, people reflect their feelings and state of mind through their writings. And, these can significantly impact the blog posts. Suppose bloggers cannot hold back their negative feelings for the moment and end up expressing them through blogs, then it will stay on the internet forever, and the author may regret it later.
2. Inaccurate information
The Internet allows anyone and everyone to contribute, so intentionally or unintentionally inaccurate information is circulated through blogs. This is especially the case with personal blogs, as people write down their thoughts on anything. Furthermore, blogs are used as a medium to grow businesses, which can lead to posting inaccurate or incomplete reviews by some. Blogs cannot be considered a reliable source every time.
3. Negative comments
Just like comments promote audience engagement, negative comments can create a stressful environment. Considering, fake IDs can be easily created, some use them to spread hate. You might have observed, with some blog posts with valuable information, you will find rude or inappropriate comments. Nothing can be done in such cases, as you cannot make them appreciate it if they don’t want to.
Blogging is more than just writing. Several factors are included, right from selecting the title to promoting on social media. Various steps involved in the process can take up a lot of time, and force people to quit. Not everyone is interested or dedicated enough to wait through the process before getting excellent results or value for the input.
5. Needs thorough search
Again, since it is easy for anyone to write blogs, there are plentiful blog posts available. So if you are looking for some specific information, then you’ll have to search thoroughly to get what you want. There are many blogs available on the internet, but not all of them are worth reading, and you’ll have to invest your time and energy in looking for valuable ones.
6. Blogs are less interesting than visual content
The world is moving towards videos and other forms of visual content. So, a blog may not be that interesting from that perspective. The attention span of the humans are decreasing day by day. Users will find reading a thousand-word blog post less interesting than watching a 5-minute video. Even videos are getting shorter these days due to the same issue.